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The new management of eBay increased the profit with 24%

Implemented by the management of eBay three-year plan for development led to the turnaround and helped the company increase its profit more than market forecasts at the end of 2010. In the fourth quarter of 2010 net profits of the largest online auction site in the world increased to 559.2 million, or 52 cents a share, making up 24% over the same period in 2009, when excluding one-off effects. Following the publication of financial results of eBay's shares rose 2.1 percent to 29.70 dollars in the hours after the regular session on the exchange Nasdaq. The eBay's revenue increased 5% annually to 2.37 billion dollars. Thanks to the leadership's plan to reduce dependence of the company's online auction sales occur even faster revenue growth in other segments of business such as payment services, including through Paypal. The revenue from services payments increased by 22%, while sales of online auctions is rising more slightly by 4% annually. The results come after a number of changes, including updating the website and search engine of eBay, the fall in prices of some services and the creation of mobile applications. From eBay indicating that mobile applications for access to online auctions have been downloaded over 30 million times, expect trade through mobile devices to double next year to $ 4 billion.
"We are getting stronger and more competitive company," said CEO of eBay, John Donahue.
This year the company management expects earnings per share to be in the range of 1.90 to 1.95 dollars, while revenue increased to 10.3 to 10.6 billion dollars, which exceeded market expectations.